Motorola is not exactly a household name in the wearable industry, which might explain why the newest Moto-branded smartwatch doesn’t actually come from the Lenovo-owned US company. Just like the
from a couple of years ago, this undeniably stylish timepiece is made by a little outfit called eBuyNow, which is wholly owned by a larger company called CE Brands.
No Wear OS, no deal?
Up for pre-order right now in the US in Glacier Silver and Phantom Black hues ahead of a scheduled shipment start on December 10, the feature-packed Moto Watch 100 will set you back a measly $99.99.
The biggest weakness is by far the lack of Wear OS support, with Google’s (moderately) popular platform being replaced by a proprietary operating system dubbed simply Moto OS. This may or may not prove to be as “streamlined” and energy-efficient as advertised, but the fact of the matter is we don’t know what to expect from a user experience standpoint, and that sort of thing rarely turns out great.
Obviously, there was no way to squeeze life-saving ECG monitoring and fall detection capabilities into that budget as well, and the same seems to go for NFC-enabled wrist payments.
The quality/price ratio is almost too good to be true
Of course, you can’t argue the Moto Watch 100 is anywhere near as handsome as the latter Wear OS-powered Samsung smartwatch (or the Wear OS-powered third-gen Moto 360), but the obvious bulkiness is at least in part offset by brilliant battery life.
In a nutshell, you get way more than what you pay for here, but the questions you need to ask yourself before pulling the trigger are exactly how much you value Google’s software (and software support) and how much do you care who builds your gadgets and what are their background and expertise.